AUSTIN — Alliance Bank was named Best of Show winner in marketing recently at the Independent Bankers Association of Texas’ Best of Community Banking Awards.
The Best of Community Banking competition celebrates the outstanding accomplishments of IBAT member banks and the critical role they play in communities across Texas.
“Now more than ever before, the difference between community banks and large financial institutions is clear for all to see,” Chris Williston, president and chief executive officer of the Independent Bankers Association of Texas, said. “Our Texas community banks are on a constant mission to go the extra mile to serve their communities, and these awards give us an opportunity each year to showcase their great work.”
The annual Best of Community Banking Awards recognize IBAT member institutions with a gold, silver or bronze award in four categories: architectural design, financial literacy, community service and marketing. Additionally, a “Best in Show” award is given to the overall winner. Member banks are judged on innovation and creativity, number of people benefited or affected, and the success in fulfilling a community need.
Alliance Bank was named Best in Show for marketing.
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